Personally identifiable information (PII) is any data that could potentially identify a specific
individual. Any information that can be used to distinguish one person from another and can be
used for de-anonymizing anonymous data can be considered PII. Examples include:
Personal information that has been made anonymous (so that it does not identify an
individual) is not considered to be PII.
- Social Security Number
- Place of Birth
- Biometric Records
- And More
All companies compliant and participating
in OptOut.TV are handling anonymized user data which can’t be used to identify individual
PII can be sensitive or non-sensitive. Non-sensitive PII is information that can be
transmitted in an unencrypted form without resulting in harm to the individual.
Non-sensitive PII can be easily gathered from public records, phone books, corporate
directories and websites.
We do not use or collect any PII information on individuals or households.